I never thought I'd say this, but:
Come on McDonalds, get it together. That's really...cack.
That's actually a step down from 'I'm lovin' it', which was already down so many steps we could barely hear you up here.
It's like saying, 'All of us've been thinking. We're shit-scared of being shut down and replaced with a Dunkin' Donuts cos their coffee is kinda better than ours, so all of us got together and we pooled a bit of cash and went shopping and we bought slightly better coffee than we used to, but we couldn't afford the, you know, really good stuff. Is that okay? Please be lovin' us. We're lovin' you. Honest.'
No slogan on earth could entice me into buying food regularly at McDonalds, but this is tragic.
Points for honesty...but...still no.
I'll bet their legal team forced them into this.
I thought it was an accident. Or, like the guy who hangs up the signs, he started the job and then decided to take lunch.
Has the whole 'McCafé' thing not pervaded McDonalds over there like it has here? You can get 'McCappucinos' and 'MsLattés' and stuff over here now.
I'm trying to figure out exactly what else is in that ad, apart from the half cup of coffee. Is it a McCheese Bacon and unidentified other substance McMuffin?
Tragic is exactly the word I would have used. I notice that, now that all the coffee chains have gone Fairtrade, the crappy burger joints realise they have to take another step up as well. But it's still MacD's and it's still a nasty great corporate blot on the landscape, and it's still shite.
I dunno, it's a bold move to offer bacon and egg muffin flavoured coffee...
Or have I picked that up wrong?
To give them a smidgen of credit, back in blighty they're running the singing football geezer adverts again for the World Cup:
"And it's wee-ping willow,
wee-ping willow that tree..."
"free one, free-e one..." etc.
Brilliant.
Do people drink McDonalds' coffee then?